HomeMy WebLinkAboutRESOLUTION 1996-29Suggested By: Finance Depamnent
City of Kenai
RESOLUTION NO. 96-29
A RESOLUTION OF THE COUNCIL OF THE CITY OF KENAI, ALASKA CHANGING APPROPRIATIONS
BY $27,500 IN THE AIRPORT LAND SYSTEM FUND TO HIRE A CONSULTANT TO PERFORM
MARKETING RESEARCH AND WRITE A BUSINESS PLAN FOR THE PROPOSED AIRCRAFF RESCUE
AND FIRE FIGHTING TRAINING CENTER,
WHEREAS, the City of Kenai has been engaged in an effort to get approval for, find funding for, and construct an
Aircraft Rescue And Fire Fighting Training Center (ARFF) at thc Kenai Airport and future efforts to acquire grant
funding would be enhanced if a business plan for the proposed facility were developed and if marketing research
on its utilization was performed; and
WHEREAS, the City of Kenai does not have the staffing or expertise in house to develop the business plan or
accomplish the marketing research: however, the City has identified a consultant who will perform the needed
services for approximately $20,000; and
WHEREAS, additional travel by City staff members in conjunction with the project will become necessary; and
WHEREAS, sufficient unexpended appropriations currently exist within contingency accounts of the
Administration and Maintenance and Operations Departments of the Airport Land System Fund;
NOW, THEREFORE, BE IT RESOLVED BY THE COUNCIL OF THE CITY OF KENAI, ALASKA that
appropriations be increased or decreased as follows:
_Ai.L~ort Land.Sm. em,Fund
Administration Department
Decrease Appropriations:
Contingency
Maintenance & Operations Department
Decrease Appropriations:
Contingency
$21,000
$ 6,500
Administration Depamuent
Increase Appropriations:
Professional Services
Transportation
$20,000
$ 7300
PASSED BY THE COUNCIL OF THE CITY OF KENAI, this 3rd day of April, 1996.
ATTEST: ~. ~HN~IAMS, M ,~Y-OR
Carol L. Freas, City
Approved By Finance:,~
(312S/96)
jps
TO :lt, nndy
,Ahrpo~ XVhnq~
~: ~ Bumott
' Fire Chief
Subje~t:.l~equ~ed ]n~nn~on
Tho~ Group is Z00 % owned by Mr. Bin Boo~ md is mppdintho huimo of'
umrket resoar~ nurketin~ dovelopmmt, nd mbs, spain tho Airb. tod Airport
ifldU~. '
P.:L
*l
': i
o o
1. Travel:
Trip 41'; to 4/I1 · ~ire Chi~ b'Ieethg
~ LAX to ,U~TC ~ S388.00
Hotel ( Susan in ChierBumett ofllce made ru,)
Per diem S3S.001dsy (~ S 105.00
.Tr~p 4/28 to $/10'* ]X)T tvfeeltn8
Airare LAX to A~qC (~ $ 388.0O
ANC to Junen O S (per F.Z Tmv~ they will hvo prico m Friday AM)
ASCto
A~C ~o Komak (~ S
'Aiqc to.~O s
Hotel ( don't have 86od idea br primo for thio. )
Per diem' S3S.00/day
W'dl a ~ trip be aae, em1% perimp, to FAA h leto ~ br flml mbad~?
2. B~search Cost:
' $12,0oo ~or rmmh dn~ payable:
$6,0oo.oo pe~]e on Apfll 5,
S6,000.00on ~rtmo 3, 1995
'4. ~ Production. Cost-
Duplk~oa Cost up to 100 copies
$. Course Camlo&
OPTION 1
! lxi?, one color, hish quality copi~ no picture
~o0.~opi~ $100.00
COST SUMMARY CAL_C~A~ON:
Travel =__-~ ~.2,ooo
Hotel - ~_,ooo
Per Diem=
Kesearch = s~ ~, o oo
Video =
(20 days)
Catalo~ = s2, ooo (3a.,
Posters =
Contingency
$ 640
$1,000
$19,620
TOTAL
4th options)
T! !,E INTERact C P. OUP
Monday, March 25,1996
Randy Ernst
City of Kenai
210 Fidalgo Ave # 200
Kenai, AK 99611-7794
Dear Randy:
Enclosed is a S..tatement of ,Work. proposal, to perform Market Research and write a
Business Plan for the Kenai Aircraft Rescue & Fire Fighting Training Center.
Realizing that formal acceptance of the proposal by the City of Kenai may require a
period of time, The INTERact Group can begin this work immediately based on your
verbal acceptance of this proposal.
I look forward to your response, and working with you in the near future.
Sincerely,
Bill Booth
Marketing
cc: John J. Williams - Mayor
David Burnett - Fire Chief
Dennis Steffy - U of A
P.O. Box 17182 · lrvine CA ·
92713-7182 ° Tel: 714-222-9900 ·
Fax: 714-222:990!" '
MARKET RESE~CH & BUSINESS PLAN
STATEMENT OF WO~ PROPOSAL
Aircraft Rescue & Fire Fighting Training Center
Prepared for:'
CITY OF KENAI
Prepared By:
Tho INTERact Group
lrvine, CA
March 25, 1996
STATEMENT OF WORK PROPOSAL
The City of Kenai has spent considerable time and resources developing a strategy to establish an
Aircraft Rescue & Fire Fighting Training Center. For this reason the City of Kenni needs to
identify certain characteristics such as: operational costs, potential users, user population size,
associated travel costs, and competitive training locations. The INTERact Group oflrvine, CA.
brings many years of training center analysis experience to this endeavor.
The purpose of this proposal is to outline a Marketing Research effort by the INTERact Group to
study the feasibility, and utilization potential ofthe Aircraft Rescue & Fire Fighting Training
Center.
Aircraft Rescue & Fire FiBhting Training Center study will begin on April 1,1996 and end with a
final report submitted to the City of Kenai June 3,1996.,The INTERact Group payment schedule
for this effort shall be $12,000, payable in two installments: $ 6,000.00 payable on April 1, 1996
and $6,000.00 on June 3,1996. In addition, The City of Kenai shall be responsible for all collateral
costs, such as travel, video tape, and printing associated with this effort.
At the conclusion of this effort, the City of Kenai will have a completed Business Plan that will
include operational costs, user demand, forecast revenue, developed curriculum and promotional
materials for the AircraR Rescue & Fire FiBhting Training Center.
Following outlines the OBJECTIVES, METHODS, TIMELINE and BUDGET required to
perform the stated activity.
OB~E.CTIVES:
Establish training center Operational Costs, including:
fuel costs
staffcosts
maintenance costs
Develop the training center Course Curriculum and Brochure including:
Kenai Training Center Course Catalog
Course Outlines
Costs
Training Schedule
Determine user population size
State ARFF Personnel
Military ARFF Personnel
Associated Users/Oil Field
Airline Personnel
Mutual Aid Personnel
Evaluate users attitude toward using the Kenai Ragionai Training Center
Key ARFF Players:
DOT
Dean Owns, Fairbanks 907-451-$217
Frank Richards, Anchorage 907-2~6-1747
Joe Pape, Juneau 907-465.1786
Dept. Public Safety
Galen Bredik, Juneau 907-465.3117
State Fire Marshall
Craig Goodrich, Anchorage 907=269.$491
5. Establish user's costs required to utilize the Kenai Regional Training Center
travel costs
hotel costs
per diem costs
salary related costs
METHODS:
1. Develop questionnaire & survey to include:
existing training locations analysis
cost of current training with comparison to Kenai location
terms ofexistin8 training relationship or contract
potential number of trainees per year
willingness and/or objections to trainin8 at Kenai-location
2. Visit user state fire officials:
State Department of Transportation
Anchorage
Fairbanks
Juneau
Federal Aviation Administration- Anchorage
State Fire Marshall - Anchorage
State Department of Safety- Anchorage
Municipal:
Ketchikan - Fairbanks- Anchorage- Nome - Kotzebue - Bethel
Barrow - Kenai - Deadhorse/Prudhoe Bay- Juneau
Industry:
Supplemental Industrial
Mutual Aid
3. Compile survey results
4. Create a printed one color - "Kenai Training Center Course Catalog"
5. Produce a "Kenai Aircraft Rescue Sc Fire Fishting Training Center" video
6 to 8 minute lensth
using footase from existing Kenal City video and other operational fire training centers
6. Write Business Plan' for submittal to the FAA, AK-DOT, and AK-Fire Marshall
TIMELINE:
April 1st to April 8th - prepare survey, write curriculum, produce video
April 15th to April 26th - travel to users locations
May I to May 15th - compile data, write draft report
May 17th - submit draft report to Kenai
May 24th - draft report review completed by Kenai with changes and/or recommendations
June 3rd - Submit Final Report
ACTI.VI.TIES AND,,, BunG, ETS
1. Travel: 10 day trip to Alaskan users locations
2. Research Cost:
$12,000 for research effort, payable:
$6,000.00 payable on April 1, 1996
$6,000.00 on June 3, 1995
3. Travel Cost Estimate: $ Airfare - actual costs
$ Hotel - actual costs
$ Per Diem - $35.00 per travel day
4. Video Cost - $3000.00
5. Course Catalog, printin$ cost - $ I000.00 (estimate cost for 1000 copies, one color)