HomeMy WebLinkAboutOrdinance No. 3220-20215 %-Ar
�- Sponsored by: Administration
KENAI
CITY OF KENAI
ORDINANCE NO. 3220-2021
AN ORDINANCE OF THE COUNCIL OF THE CITY OF KENAI, ALASKA, AUTHORIZING A
TOURISM, TRAVEL, AND HOSPITALITY SERVICES ECONOMIC STIMULUS PROGRAM TO
BENEFIT CER�AIN KENAI SMALL BUSINESSES AND AWARD OF A PROFESSIONAL
SERVICES AGREEMENT TO THE KENAI CHAMBER OF COMMERCE AND VISITOR CENTER
FOR ADMINISTRATION OF THE PROGRAM.
WHEREAS, the COVIDt19 Public Health Emergency significantly affected local businesses; and,
WHEREAS, local busines's, in the tourism travel and hospitality industry have been some of the
most impacted businesses;,4nd,
WHEREAS, local businesses are the lifeblood of the Kenai economy providing services and jobs
to residents and sales taxes us�kd to provide essential public services like public safety, street
maintenance, parks & recreation, aenior services, etc.; and,
WHEREAS, creation of a program to•support tourism, travel, or hospitality businesses in Kenai
will encourage local spending at Kenai businesses at a critical time in the community's recovery
from the COVID-19 Public Health Emergepcy; and,
WHEREAS, the City has worked directly with a Kenai Chamber of Commerce and Visitor Center
on a project to create a tourism, travel, ant
spitality services program which will provide
economic relief and stimulus to certain local inesses and incentivize local spending in the
summer months and into the fall season; and,
WHEREAS, the Kenai Chamber of Commerce and., Visitor Center is uniquely qualified to
administer the program because of its relationship with apd advocacy for Kenai businesses; and,
WHEREAS, the success of the City is dependent upon the byccess of the local economy and its
businesses and a program to reward local spending, promote certain Kenai businesses most
impacted by the Public Health Emergency, and continue the co?y�munity's recovery is in the best
interest of the City and its residents.
NOW, THEREFORE, BE IT ORDAINED BY THE COUNCIL OF THE CITY OF KENAI, ALASKA,
as follows:
Section 1. That the City Manager is authorized to establish a Kenai Tourism, Travel and
Hospitality Services Program in the amount of $200,000.
Section 2. That the City Manager is authorized to execute a professional service agreement
with the Kenai Chamber of Commerce for administration of the program for a total cost not to
Ordinance No. 3220-2021
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exceed $5,600 including up to $3,400 to promote the program and up to $2,000 for program
administration and support.
Section 3. That the estimated revenues and appropriations be increased as follows:
General Fund:
Increase Estimated Revenues —
Appropriation of Fund Balance $ZQMN
Increase Appropriations — Non -Departmental
Professional Services $ 5,600
Grants to Others 200,000
$205,600
Section 4. Severability: That if any part or provision of this ordinance or application thereof to
any person or circumstances is adjudged invalid by any court of competent jurisdiction, such
judgment shall be confined in its operation to the part, provision, or application directly involved
in all controversy in which this judgment shall have been rendered, and shall not affect or impair
the validity of the remainder of this title or application thereof to other persons or circumstances.
The City Council hereby declares th t it would have enacted the remainder of this ordinance even
without such part, provision, or applic tion.
Section 5. Effective Date: That purrtvant to KMC 1.15.070(f), this ordinance shall take effect
immediately upon enactment.
ENACTED BY THE COUNCIL OF THE CIT�\OF KENAI, ALASKA, this 1611 day of June, 2021.
BRIAN GABRIEL SR., MAYOR
ATTEST:
Jamie Heinz, MMC, City Clerk
Approved by Finance: - _�/�
Introduced: June 2, 2021
Enacted: June 16, 2021
Effective: June 16, 2021
New Text Underlined; [DELETED TEXT BRACKETED]
KFNAI
City of Kenai 1 210 Fidalgo Ave, Kenai, AK 99611-7794 1 907.283.7535 1 www.kenaixi€y
MEMORANDUM
TO: Mayor Gabriel and Council Members
FROM: Paul Ostrander, City Manager
DATE: May 25, 2021
SUBJECT: Ordinance 3220-2021 — Kenai Tourism, Travel, and Hospitality
Services Stimulus Program to Benefit Kenai Small Business
The Administration is working with the Kenai Chamber of Commerce and Visitor Center to develop
a Kenai tourism, travel, and hospitality services program ("The Second One is On Us!") to provide
economic relief and stimulus to Kenai small businesses in the tourism, travel, and hospitality
industry, some of which were hardest hit by the COVID-19 Public Health Emergency. The
program is designed to attract new spending and purchasing of goods and services in Kenai by
incentivizing local tourism -related purchases. Individuals who purchase a single tourism, travel,
or hospitality service in Kenai with a participating business will receive a voucher of equal value
on a second purchase at that business.
The program will provide economic support and attract business activity in Kenai during this
critical time of recovery from the COVID-19 Public Health Emergency. The program would run
between July 16, 2021 and September 30, 2021, when residents and businesses may benefit
from the program the most.
The Administration recommends entering into an Agreement with the Kenai Chamber of
Commerce and Visitor Center to administer the program for $5,600. This amount includes
$200,000 as a direct incentive to shoppers and $5,600 for actual administrative costs, including
a marketing campaign, supplies and materials, and administrative costs.
Your consideration is appreciated.